TRUE PROFESSIONALISM : The Courage to Care About Your People, Your Clients, and Your Career 真正的专业主义 下载 pdf 电子版 epub 免费 txt 2025

Maister sets out to help professionals align their real-world actions with their true (espoused) values. His frame of reference throughout the book is the professional firm--law firms and others in the service sector. He tells us that successful firms are clearly differentiated by a strict adherence to values and professionalism and that doing the right thing is good business. Professionalism is not a set of competencies but predominantly an attitude; a real professional is a technician who cares. To emphasize the importance of true values in our chaotic marketplace, we learn that the noble path does win, but only if we are prepared to make the investment to act professionally over a long period of time. This is a challenge in today's short-term view of most aspects of business activity. The book addresses the individual professional's values, the firm's responsibilities in the realm of values, and how a firm should deal with its client base in terms of quality and excellence. In addition, the author offers a thought-provoking suggestion for guaranteeing satisfaction.

作者简介：

DAVID H. MAISTER, of Maister Associates, Inc., Boston, is the author of Managing the Professional Service Firm and a former professor at the Harvard Business School. He consults to professional service firms worldwide.

Acknowledgments

Introduction: The Power of Principles

PART ONE: (MOSTLY) ABOUT. YOU

1. Real Professionalism

What is professionalism, and how do you manage in order to breed it?

2. Are You Having Fun Yet?

What is the role of excitement and enthusiasm in professional success ?

3. No Regrets

How do you develop a personal career strategy?

4. Dynamos, Cruisers, and Losers

How do you keep your career in high gear? How do you tell if it is7

5. It's About Time

What are the key business processes of a professional practice, and how do you manage your investments in these areas?

6. Are You Willing to Be Managed?

How can management in a professional environment be reconciled with the need for autonomy ?

7. Why Should I Follow You?

What are the key attributes of a manager of professionals?

PART TWO: (MOSTLY) ABOUT YOUR FIRM

8. Values in Action

How vigorously do you "enforce" your values? Do your people think you live up to them ?

9. The Value of Intolerance

What should a firm be "intolerant" about? How do you ensure that you do not slip into tolerating "OK" performance?

10. A Time for Healing

How do you create a sense of teamwork?

11. How Firms (Should) Add Value

How do you ensure that there is value in the institution, not just in the individuals who work there?

12. Success Through Skill-Building

How do you invest in and manage rapid skill-growth?

13. What Kind of Provider Are You?

What are the key skills of different types of providers, and what are the differences between them ?

14. Managing Your Client's Projects

How do you track the profitability of individual assignments?

15. Why Merge?

When does a professional firm merger make sense?

16. The Adaptive Firm

What do you have to do to be good at constantly evolving and adapting?

PART THREE:(MOSTLY)ABOUT YOUR CLIENTS

17. How Real Professionals Develop Business

What works in marketing, and how does this compare to the standards of professionalism ?

18. Finding Out What Clients Want

How do you discover how the client defines quality?

19. Why Cross-Selling Hasn't Worked

How can cross-selling really be made to happen?

20. Measuring Your Marketing Success

What's the difference between "more business" and "better business" and can you measure it?

21. Satisfaction Guaranteed

Can/should you guarantee your clients' satisfaction ?

Index

暂无相关内容，正在全力查找中

暂无出版社相关信息，正在全力查找中！

暂无相关书籍摘录，正在全力查找中！

在线阅读地址：TRUE PROFESSIONALISM : The Courage to Care About Your People, Your Clients, and Your Career 真正的专业主义在线阅读

在线听书地址：TRUE PROFESSIONALISM : The Courage to Care About Your People, Your Clients, and Your Career 真正的专业主义在线收听

在线购买地址：TRUE PROFESSIONALISM : The Courage to Care About Your People, Your Clients, and Your Career 真正的专业主义在线购买

暂无原文赏析，正在全力查找中！

书籍介绍

在线阅读本书

Professional firms are forever trying to get their people to act like professionals -- to do the right things. Though their various incentives may create employee compliance, these don't often encourage excellence. David Maister, the world's premier consultant to professional service firms, vigorously challenges professionals to examine this essential, yet under-addressed question: What is true professionalism? His answer is clear: It is believing passionately in what you do, never compromising your standards and values, and caring about your clients, your people and your own career. In clear and compelling terms, Maister shows that this approach is not only ethical but also conducive to commercial success.

• 作者：透明 发布时间：2011-01-04 15:05:46

  如果没有企业文化，专业服务的公司就将降格成为咨询师提供日常服务的机构

• 作者：惹草苳 发布时间：2022-04-08 15:34:51

  小学史学史

• 作者：Welfare 发布时间：2013-04-29 06:33:28

  done, two main points: be really excellent, and a Dynamo. (Professional) Life is a marathon, someone starts earlier than you and seems the best right now, that doesn't necessarily mean that you won't be the best in the end, if you ARE a Dynamo.

• 作者：晓游 发布时间：2020-05-17 18:34:52

  【藏书阁打卡】2020--028

  肖然三部曲之三。

  五行观是华夏文化延续了几千年的世界运行物质模型。用现在流行的话说就是能量共振频率的规律。

  早期工作没有学武术和中医的时候，接触家庭系统排列和萨提亚的治疗，会觉得很震撼和共鸣，但隐约总觉会有一丝说不出来的抽离感，不能完全臣服。

  后来学习了太极，站桩和传统中医后，再看家排的案列集，就觉得一种有根的感觉。

  海灵格通过《道德经》开悟开创了家排这门学科，回到中国这个根，被具有武术和中医传承的医师西学东用，感觉特别踏实，能呴得住，也对口中国人的基因。

  一本以华夏道统理论为根，以家排案例为枝叶的适合东方人自我疗愈和创造家族文化的参考书。

  通俗易懂，便于理解。

• 作者：mark 发布时间：2014-02-06 23:35:12

  第一遍读完，没找到太多自己想要的。等回头有空再看看。

• 作者：Doug 发布时间：2013-03-16 11:02:10

  David Maister 的巨著，值得每位专业人士研读，5星推荐

• 内容推荐，阅读的时候自己要注意理顺翻译内容

  作者：liuyu7177 发布时间：2017-09-21 09:17:04

  本身内容是不错的，对于sqlserver的性能优化提供了很多有用的建议，值得一读。

  内容的深度、广度都是不错的。可以从很多不同的方面去了解了sqlserver。

  但是翻译确实一般，很多地方应该都是按照原版的英文直译过来的，读起来很拗口。

  阅读本书的时候，如果发现阅读起来很不顺利，就应该自己去把一整句话理顺，不要顺着译者的思路，应该顺着作者的思路。

  如果是sqlserver资深用户，建议一读。本书绝不是sqlserver的入门书籍。

• 《你好灯塔》简单感想

  作者：悠和 发布时间：2021-04-26 14:05:40

  小岛上的灯塔，来了一名新的守塔人，勤勤恳恳，做好了万全的准备，开始守塔。工作之余，守塔人有大把的时间，他钓鱼、看书、写日记、看波涛、看冰霜，也会想念，四季不断轮回，无疑一个人的日子是孤单的！后来，他的妻子来了，两个人一起钓鱼看书写日记。再然后，小宝宝出生了，三个人一起钓鱼看书写日记，偶尔还营救。一个人的生活，一个人的历险，大把的时间可以做很多事情，也许充实，但是太过孤单，后来，有爱情了，两人一起体会生活，互相依靠、互相照顾。再后来，有了小宝宝，新成员的加入，让看似平常的事情，又变得不一样了。接到信的守塔人，带着妻子孩子回到陆地生活，结尾大家一起看着远方的灯塔，呼喊灯塔，有怀念、有期待。太温馨了。

  大海也许也是世界，守塔人守的也许是他个人的世界，妻子的来到，两个不同的个体融入同一个世界，陪伴和守护，也许是为了爱情，也许也是因为责任。孩子的出生，无疑是在爱情的基础上，多了一份亲情和对孩子的责任。

  灯塔，从最初的用油灯点亮，到后来的用电点亮，标着两个时代的更迭，这个时间大背景，与守塔人的一个人到两个人到三个人相呼应。灯塔，也许才是主角，不管社会怎么发展，科技怎么先进，它都矗立在那里，也许不认识你，也许用光指引你，也许见证你的一辈子。守塔人一家无论到哪里生活，都回望灯塔，也许守塔人已经找到了人生的意义，但他的孩子还会寻找灯塔，想念灯塔，需要灯塔。

  －－－2021.4.26，以上，有点乱，也许以后多看几遍，又能有不一样的感想。